Best privacy-first web analytics

Combined ranking

1. 1
   PPlausible—20 pts

   GPT #1Claude #1Gemini #1Grok #1

   Best overall balance of privacy, usability, trust, and capability: open source, EU-hosted, cookieless, lightweight, no persistent identifiers, strong dashboard UX, GA import, goals, ecommerce, funnels, AI traffic reporting, and enough depth for most teams without GA4 complexity

   To stay #1 Add deeper product analytics and cohort-style retention without compromising its simple privacy-first model

2. 2
   FFathom Analytics▲114 pts

   GPT #2Claude #3Gemini #3Grok #2

   Excellent for teams that want the cleanest low-maintenance GA alternative: cookie-free, strong legal/compliance positioning, fast setup, forever data retention, bot filtering, simple real-time reporting, and proven reliability for high-traffic sites

   To rank higher Broaden analysis depth beyond its intentionally minimal dashboard, especially funnels, segmentation, and advanced attribution

3. 3
   MMatomo▼114 pts

   GPT #3Claude #2Gemini #2Grok #3

   The most complete GA replacement — full-featured (heatmaps, session recordings, funnels, ecommerce, A/B testing), self-hostable with 100% data ownership, GA data import, and the longest track record of any privacy analytics platform, trusted by governments and the EU itself

   To rank higher Modernize the dated, cluttered UI and simplify setup/maintenance, which push smaller teams toward slicker cloud-first rivals.

4. 4
   SSimple Analytics▲14 pts

   GPT #4Claude #5Gemini —Grok #5

   Strongest pure privacy stance: no cookies, no IP address storage, no cross-session tracking, EU hosting, clear compliance story, simple reporting, and good fit for organizations that prioritize consent-free aggregate analytics over behavioral tracking

   To rank higher Add more mature conversion, funnel, and campaign analysis so it can replace, not just complement, heavier analytics stacks

5. 5
   UUmami▼14 pts

   GPT —Claude #4Gemini #4Grok —

   The best free self-hosted option — MIT-licensed, genuinely lightweight, modern clean UI, easy one-container deployment (works on free tiers like Vercel + Postgres), plus an affordable cloud offering, making privacy analytics accessible at zero cost

   To rank higher Mature the cloud product and enterprise features (SLAs, advanced reporting, team management) so it's a credible choice beyond hobbyists and startups.

6. 6
   SSwetrixnew2 pts

   GPT —Claude —Gemini —Grok #4

   Strong balance of privacy and depth with open-source roots, cookieless performance monitoring, event tracking and more modern features while staying lightweight and compliant

   To rank higher Increase market maturity and ecosystem integrations to match established leaders

7. 7
   PPirschnew1 pts

   GPT #5Claude —Gemini —Grok —

   Modern, privacy-friendly, Germany-hosted analytics with cookie-free tracking, open-source core, strong developer integrations, events, funnels, A/B testing, segmentation, sessions, webhooks, white labeling, and client-friendly dashboards

   To rank higher Build broader market trust and ecosystem adoption so it feels as battle-tested as Plausible, Fathom, or Matomo

8. 8
   PostHog▼21 pts

   GPT —Claude —Gemini #5Grok —

   It provides a complete, privacy-focused product analytics suite, including session replays, feature flags, and A/B testing.

   To rank higher Simplify its onboarding and interface specifically for users who only want simple marketing site analytics.

Rank history

By model

Tracked by ModelsAgree · rank 1 = 5 pts … rank 5 = 1 pt · re-polled continuously